
BROADCAST MEDIA
RADIO
Skywatch Weather Center meteorologists can bolster your commitment to
provide the listening public with accurate and timely weather forecasts.
Our services compete with the "free" weather forecasts available from the National Weather Service, and the barter services that provide their forecasts in exchange for the revenue they get from selling ad spots on your air. There are good reasons why our clients are willing to pay for the Skywatch Weather Center brand name.
Our basic service level for most radio stations includes four forecasts per day. These typically are delivered for use during the morning drive, noon news, afternoon drive, and evening/overnight time periods. Forecasts are delivered using the format and time duration specified by the station's management.
News Talk Radio stations can use the Skywatch Weather Center forecast service to develop market share in today's economy. Rather than repeat the same forecast multiple times each hour, we can provide variety and additional features which will keep the interest of the listening public. We can also provide text versions of the forecasts, so that your on-air talent can maintain the same forecast information if they comment on the weather during other news segments.
These are just some of the things your station can expect as a Skywatch Weather Center client.
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Forecast feeds provided in the time frame and formats that work for you..
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A staff of professional meteorologists with up to 35 years of experience.
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We are not providing a "rip and read" forecast that you might get from some providers.
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News Talk Radio can fulfill a "weather on the 8s" promise without the boring repetitiveness typical of stations dependent on the NWS and wire service weather, because of the variety of features we can provide. Check out the MP3 samples below.
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The feeds we produce will use your intro & outro, from "Skywatch Weather Center meteorologist ... ".
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When weather IS the news in your listening area, our meteorologists are available to provide live comments at no additional cost to you. We've covered tornadoes, hurricanes, severe thunderstorms, and blizzards for our clients.
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Live Spots - On many News-Talk stations, the radio talent will call us, and initiate the forecast from our professional meteorologist while on the air. By simultaneously taping the session, that interview and forecast is available for multiple on-air delivery in the play list with regular recorded features. Your on-air talent and our forecaster can engage in give and take conversations covering topics other than the weather in this unscripted interview format.
Behind the scenes, our meteorologists create your forecasts and special features, recording them in MP3 format. They are then uploaded to our Internet server, in a location dedicated to servicing your account. When it's convenient to you, simply download and save the latest files to your computer system, for multiple on-air play until the next scheduled updates are available.
The links below provide MP3 samples of
the range of forecast formats and special features which will provide a unique weather presentation to your listeners.
TELEVISION
Television personalities
call to discuss the weather forecast, and to gather information for their
graphics department. Skywatch Weather does not provide the full graphics
package that most TV stations use as the anchor of their weather
presentations. We can and do provide national and regional weather maps with
fronts, areas of precipitation, and temperature profiles. We also provide
detailed 5 day forecasts for the viewing area.
With our information in
hand, the TV graphics department can prepare maps for on-air display, and
present that information in conjunction with the 5 day forecast. In this way,
a TV station can present its viewing audience with professional weather
forecasts without the cost of hiring and maintaining a full crew of
meteorologists on staff
Updates and live interviews during
periods of severe or unusual weather events are also available for both radio
and TV stations, at no additional cost to you.
For more information contact our webmaster
or call us at 1-800-SKYWATCH [1-800-759-9282]
Copyright © 2011, Air Science Consultants, Inc.